cover letter should be addressed to a specific person. Phone the
organization and find out who is responsible for doing the hiring, then
address your cover letter to that person. If you address it to "Whom It
May Concern," it may not concern anyone, and may not be read.
you are specifically requested to handwrite your cover letter, it should be
typed. Use the same paper that you used for your resume.
important that the letter be well-organized and look attractive. Make use of
white space, but contain the letter to one page. It is a summary - the bulk
of the information is provided in your resume.
is no such thing as a "general" cover letter. You should prepare a
different letter for each position that you apply for as it has to focus on
the requirements of each specific position.